Gamasutra has an article where Craig Sherman from online game Gaia said World of Warcraft is not successful with its 10 millions subscribers. Personally, I have never heard this Gaia game and wonder if they have a comic book, pocket books, action figures, d20 table top, board games, t-shirts, TV Commercials, YouTube Machinima, and a plethora of other products fans crave to have to make such a bold claim.

“In an online game panel at San Francisco’s ongoing MI6 marketing conference featuring representatives of Three Rings, Nexon, and Gaia, Outspark’s Andrew Sheppard said compared to the 800 million teenagers willing and able to play online games, World of Warcraft’s claim to 10 million players was “not a success.”