The in-game store is available in Hearthstone Beta. Players can purchase the packs of cards for real money. The prices range from 1 Pack (100 gold), 2 packs for $2.99, 7 packs for $9.99, 15 packs for $19.99, up to 40 packs for $49.99.
Each pack contains:
- 5 Expert Hearthstone Cards
- At least 1 card will be Rare or better
Thus, the 40 packs contain 200 Expert hearthstone Cards and at least 40 Rare or better cards.